If you run a small business, you’ve probably heard about SEO and maybe instantly tuned out. The term gets thrown around a fair bit but to most people it seems a bit techy, a bit boring, and possibly something that only big companies need to worry about. When it comes down to it, SEO is just about helping people find your business online. In a world where everyone’s Googling everything , showing up in search results can be the difference between getting that next booking or l